Priority order (by leverage):
| Priority | Slot | Action | Why |
|---|---|---|---|
| P0 | 2 (keystone) | Replace entirely with a catalytic-converter protection hero | Highest-leverage slot is currently a disclaimer that discourages buyers |
| P0 | 7 (create) | Sensor vs steel-shield comparison chart | The $169.99 premium is never justified → high bounce |
| P1 | 8 (create) | Lifestyle deterrence + 4-in-1 infographic | No emotional hook or function overview exists |
| P1 | 1 (main) | Enlarge a clean product-on-white hero | Improves search-thumbnail recognition |
| P2 | 3,4,5 | Cut copy hard, add benefit headlines, fix 'Form→from' typo | Mobile legibility + surface the selling points |
| P2 | 6 | Rewrite headline to 'Everything You Need — In the Box' | Current headline graphic is cryptic |